Spotify is the Latest Brand Facing AI Backlash Over Wrapped Campaign
Spotify is the latest brand to face criticism for using generative AI in its highly anticipated end-of-year campaign, Wrapped, released yesterday (Dec. 4). Disgruntled users took to TikTok, X, and...
View ArticleCondé Nast Culls Its C-Suite in Fresh Round of Layoffs
The digital media company Conde Nast laid off a number of its top executives, along with key events, social media, and editorial staff, in a targeted round of cuts Thursday evening, according to...
View ArticleDave Griek to Anchor for News Channel Nebraska
Dave Griek will join News Channel Nebraska as evening anchor next week. "I am honored to continue my career as evening anchor with News Channel Nebraska," Griek said. "This state is full of wonderful...
View ArticleOpenAI Gears Up for a Blockbuster 2025: Big Moves, Big Risks, and Potentially...
With a valuation of $157 billion and a string of strategic moves, OpenAI is setting the stage for what could be a transformative 2025. The company is pushing to dominate the AI landscape by recruiting...
View ArticleUnlikability Could Be Your Brand’s Secret Weapon
Cue the scene: me, 14 years old, sitting in the bleachers at my middle school dance. Not one girl wanted to dance with me. I couldn't figure it out. I had what I thought were top-tier dance moves. But...
View ArticleHome Depot’s Secret to Finding Its Boy-Next-Door Models: Hire the Boy Next Door
Of all the creative assets in a brand marketer's toolkit, few are as humble (or essential) as the lifestyle photo--those stills and videos that feature a smiling model appearing alongside the product....
View ArticleThe Ad Council Raises Over $9 Million to Support Social Impact Campaigns
The Ad Council, at its 70th annual public service award dinner Thursday night, honored Walt Disney Company CEO Bob Iger for his outstanding corporate citizenship, including his support for multiple Ad...
View ArticleHere’s the Roundup for the Week Ending December 6
Happy Friday to all who celebrate! In this week's edition of stories we didn't write up for one reason or another, we see Byron Allen (pictured) is suing McDonald's, saying the company discriminates...
View ArticleIPG Just Splurged $100 Million on a Retail Data Firm — Here’s Exactly What It...
Interpublic Group is betting on commerce and retail media. The holding company has agreed to acquire retail analytics firm Intelligence Node. Exact terms were not disclosed, but the acquisition is...
View ArticleFederal Appeals Court Upholds Law That Could Lead to TikTok Ban
TikTok took a hit in Washington, D.C., Friday, as the U.S. Court of Appeals for the Federal Circuit upheld a law that requires Chinese-based parent company ByteDance to sell the popular video-sharing...
View Article5 Brands That Went Big on AI Marketing in 2024, And What They Learned
Brands went bonkers for AI this past year, as they increasingly adopted the growing number of tools available to facilitate mundane tasks throughout the creative process and create new kinds of work....
View Article3 Ways Creators Are Future-Proofing Amid TikTok’s Uncertain Fate
The ongoing threat of a TikTok ban just got more serious. Today (Dec. 5), a U.S. federal appeals court upheld a law that requires TikTok's owner, Chinese tech firm ByteDance, to divest itself of the...
View ArticleNadja Bellan-White to Lead M&C Saatchi Group in North America
Nadja Bellan-White, who has been serving as CEO of creative agency M&C Saatchi SS+K since January, was promoted to CEO of M&C Saatchi North America Group. Prior to joining M&C Saatchi...
View ArticleDonald Trump Accepts Fox Nation Award as Pete Hegseth Nomination Faces Headwinds
Donald Trump's love/hate relationship with Fox News Media was all love on Thursday night. The president-elect received the inaugural Patriot of the Year award during Fox Nation's sixth annual Patriot...
View ArticleAmazon’s Black Friday Game Scores Big for Advertisers
In only its second year hosting the NFL Black Friday game, Amazon has had no problem staying on offense and moving forward. Drawing 13.51 million viewers to see the Kansas City Chiefs eke out a 19-17...
View ArticleTicker: ABC News Has a New Office Space for 2025
Top of the Ticker: ABC News is saying goodbye to its longtime home on New York's Upper West Side. The network is moving south to 7 Hudson Square, site of the recently opened Robert A. Iger building,...
View Article‘A More Formidable Front:’ With IPG, Omnicom’s Retail Media Business Could...
Omnicom's IPG takeover could make it a stronger retail media competitor to Publicis. Retail media's growth is a bright spot for ad holding companies, and all of them are building and acquiring commerce...
View ArticleJohn Wren and Philippe Krakowsky Reveal Their Strategy Behind the Mega-Merger
Omnicom CEO John Wren and Interpublic Group (IPG) CEO Philippe Krakowsky were in merger talks for eleven and a half months before the transaction was announced on Monday Dec. 9. It's been more than ten...
View ArticleHow the 50+ Audience Embraces Technology, According to AARP
This post was created in partnership with AARP Authentic portrayals of aging will help marketers tap the huge spending power of older consumers. And by subverting stereotypes, brand leaders can also...
View ArticleMastercard Small Business AI Chatbot Begins Pilot Test
Mastercard wants to help small and midsized businesses harness the power of artificial intelligence. The payments company began a pilot Monday of a generative AI chatbot tool Mastercard Small Business...
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