Abby Phillip Addresses Ryan Girdusky Controversy: ‘It Was a Racist Comment’...
With a week to go until Election Day, emotions are running high on both sides of the aisle. And on Monday night, those emotions boiled over into public view on CNN's NewsNight with Abby Phillip when...
View ArticleOgilvy’s Clients Just Received a Curious Package: A Golden Ticket to Ogilvyland
Five major Ogilvy clients received golden tickets yesterday morning--but they won't get them into Willy Wonka's Chocolate Factory. Instead, the tickets promise entry into Ogilvyland: a satirical fossil...
View ArticleAmazon Announces NBA Studio and Black Friday Game
Ahead of details of the NBA's new media deal recently coming out in unsealed court documents, Amazon was already revealing plans for the league's 2024 Black Friday games and its new NBA studio. At...
View ArticleRyan Leslie Hacked Artist Marketing With an SMS. Then Bad Bunny’s Team Called
When Grammy-nominated artist and multi-platinum producer Ryan Leslie released his 2016 album MZRT, there were no billboards, bells, or whistles. Instead, he promoted it via an inbound SMS campaign,...
View ArticleWhat the Chief Media Officer Job Looks Like in 2024
The role of the chief media officer is evolving, and marketing and media are only pieces of the job description. During a discussion at Mediaweek, three chief media leaders--Brad Feinberg, Molson Coors...
View ArticleWeek of October 21 Cable News Ratings: Election Day’s Approach Reels in More...
This is TVNewser's basic cable network ranker and cable news report for the week of October 21, 2024. With the presidential election two weeks away, the big three cable news networks focused on...
View ArticleGary Vaynerchuk Thinks Brands Are Missing Out on Creative Built for Social Media
According to Gary Vaynerchuk, marketers should spend more time developing creative for social media. At ADWEEK's Mediaweek event, Vaynerchuk, a serial entrepreneur and co-founder of the agency...
View ArticleJoy Reid Previews Her New MSNBC Special With Alex Wagner
From the Democratic National Convention in Chicago to MSNBC Live in Brooklyn, Joy Reid and Alex Wagner have been joined at the hip this election season. With mere days to go until America decides the...
View ArticleResume Rewind: Kraft CMO Todd Kaplan Reveals He Never Threw In the Towel
After nearly 18 years at Pepsi, Todd Kaplan joined Kraft Heinz North America as chief marketing officer in July. He sat down with ADWEEK for video series Resume Rewind, sponsored by entertainment wiki...
View ArticleAbby Phillip and Brian Stelter Talk Fox News and the ‘Subclipping Mafia’ at...
Attendees at ADWEEK's Mediaweek event received news they could use on Monday. The dynamic CNN duo of NewsNight anchor Abby Phillip and chief media analyst Brian Stelter took the stage for a...
View ArticleMeta Beats Revenue Expectations Amid AI Push, But Ad Sales Growth Slows
The numbers $40.58 billion: Meta's Q3 revenue, up 19% YoY, narrowly topping Wall Street's $40.3 billion estimate. 96%: The portion of Meta's Q3 revenue driven by ad sales. This is a slight dip from Q2,...
View ArticleCreating a Movement in Women’s Leadership With Ilona Aman, CMO of Athleta
In this special episode of the Marketing Vanguard podcast, host Jenny Rooney speaks with Ilona Aman, CMO of Athleta, about her leadership journey and vision. Aman shares insights from her background at...
View ArticleEXCLUSIVE: Perplexity Is Quietly Building an AI-Powered Shopping Experience,...
The Jeff Bezos-backed startup Perplexity is taking aim at ecommerce. Perplexity is now inviting users to gain early access to its new feature, dubbed "Pro Shop," which allows them to research and...
View ArticleMehdi Hasan Responds to Ryan Girdusky Controversy: ‘Shocked and stunned’
Mehdi Hasan broke his silence on Wednesday, addressing the circumstances surrounding his departure from Monday night's episode of NewsNight with Abby Phillip on CNN. In a five minute video shared on X,...
View ArticleElection Night 2024: MSNBC Shares Its Coverage Plans
On Nov. 5, MSNBC kicks off its Election Night coverage from the network's home base in New York City. More than 25 anchors will take part in an array of reporting that spans cable, digital, and social...
View ArticleAmazon’s Ad Business Grew Faster Than the Company’s Overall Growth in Q3
The numbers $14.3 billion -- The amount Amazon made from net sales of its advertising services in Q3, up 19% year-over-year. Ads made up almost 9% of Amazon's total sales. 11% -- Amazon's overall net...
View ArticleCarolyn Mungo Upped to President and GM of WFAA
Carolyn Mungo has been named president and general manager at Tegna's Dallas ABC affiliate WFAA and KFAA serving Dallas-Ft. Worth. She'll continue to report to Brad Ramsey, senior vice president of...
View ArticleWin-Win: Ad-Supported Streaming Lowers Cost for Viewers, Sharpens Ad Targeting
Everything old is new again, but it's also better when it's new. According to the panelists speaking at the Tiers of Joy: How Ad-Supported Streaming Is Changing TV session at ADWEEK's Mediaweek event...
View ArticleHow Angi Tweaked Its Media Mix to Back Its Rebrand From Angie’s List
Back in 2021, Angie's List dropped the "List" and an "e". But this was more than just a name change, the media strategy also underwent a shift. Angi senior director, brand media Racine Levy sat down...
View ArticleThe ADWEEK 50 of 2024: Driving Growth in an Era of Change
The marketing landscape got a serious shake-up in 2024. Navigating the shifting sands of AI, retail media, streaming, and influencers takes standout leaders who know their craft, while always keeping...
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