These 10 US Brands Spent the Most on TikTok Ads Last Year
After going dark for a few hours over the weekend, TikTok has returned following a pledge from President-elect Donald Trump to delay the app's U.S. ban on his first day back in office. Whether the...
View ArticleAllen Media Plans to Hub Weather in 2025
Amidst reports of further cost cutting and layoffs, Allen Media Broadcasting announced Saturday it will hub its weather forescasts. In a press release (this one was posted to the website of its San...
View ArticleHere’s How to Watch Donald Trump’s Inauguration
President-elect Donald Trump is set to begin his second term in the Oval Office on Monday, Jan. 20. The Inauguration Day ritual will attract considerable attention as Trump returns to office with a...
View ArticlePresident Donald Trump Signs Executive Order Holding Off TikTok Ban by 75 Days
Just hours after taking office, President Donald Trump signed an executive order Monday night instructing the attorney general's office to delay enforcing the law that banned TikTok in the U.S....
View ArticleNewsers React to Donald Trump’s Inauguration
Donald Trump was sworn in as America's 47th president on a chilly Monday in Washington, D.C. President Trump took the oath of office a little after Noon/ET inside the U.S. Capitol rotunda. "From this...
View ArticleWe Are Social Promotes Rebecca Coleman to North America CEO
Social creative agency We Are Social has elevated U.S. CEO Rebecca Coleman to North America CEO to oversee the agency's operations across the U.S. and Canada. In her expanded role, Coleman will focus...
View ArticleIndie Agencies Seek a Competitive Edge as Talent Rejects WPP Office Mandate
WPP made a bold move last week as the first major company in the ad industry to mandate that its 100,000-plus employees around the globe must return to the office four days per week. Five years on from...
View ArticleThis Airport Retailer is Launching an Ads Business in North America
Brands will soon be able to buy in-store ads across more than 340 airport, resort, and train station shops in North America, thanks to a new travel-focused retail media network launching today from...
View ArticleTotino’s Super Bowl 59 Teaser Hints at More Alien Interactions
Totino's Pizza Rolls is betting that snacks, comedy, and aliens will be the way to people's hearts and stomachs with its upcoming Super Bowl debut. The General Mills brand has again enlisted comedy duo...
View ArticleLocal Meteorologists React to Allen Media’s Hub Announcement
After Allen Media Broadcasting said it would hub some local weather forecasts using The Weather Channel in Atlanta, reaction came from those affected and from news outlets looking to understand how the...
View ArticlePowering a Healthier World: Inside Reckitt’s Mission With Nick Horan
In this episode of The Speed of Culture podcast, Matt Britton speaks with Nick Horan, global brand experience lead at Reckitt. In today's hyper-connected world, creating a globally resonant brand goes...
View ArticleNetflix Reveals First Ad Tier Price Hike
The numbers 18.91 million -- Netflix's number of paid net subscriber additions in Q4. 302 million -- The streamer's total subscribers to end the year, up from 282.72 in Q3. 16% -- The company's...
View ArticleVeteran Journalist Chuck Goudie to Leave WLS in Chicago
WLS investigative reporter Chuck Goudie has left the Chicago ABC owned station after more than 40 years. Goudie started working at the station in 1980 as a general assignment reporter. "Chuck Goudie...
View ArticleZipRecruiter and Norelco Tap Into the Shadowy Severance World For New Ads
Lumon Industries is on the lookout for employees with "wisdom, etiquette, and zeal," according to a creepy recruiting ad that conveniently fails to mention the soul-sucking, brain-hacking part of the...
View ArticleMSNBC Live To Co-Host and Stream Final DNC Leadership Forum [Exclusive]
Live from Washington, D.C., it's the latest edition of MSNBC Live. TVNewser can exclusively reveal that the cable network's in-person event division is co-hosting the fourth and final Democratic...
View ArticlePortland Reporter Leaves Local TV to Work in State Government
KOIN anchor Jenny Hansson has left the Portland, Oregon CBS affiliate to take a job as communications director for Oregon Attorney General Dan Rayfield. Hansson's last day at KOIN was on Friday,...
View ArticleLittle Caesars Returns to the Super Bowl After 2020 Debut
Pizza chain Little Caesars is returning to the Super Bowl to debut the first spot in a new multi-channel campaign that will extend into March. Creative agency of record, McKinney, helped develop this...
View ArticleWFFT Anchor Terra Brantley Leaving Local TV to Work with Non Profits
Terra Brantley is leaving Fort Wayne, Indiana Fox affiliate WFFT after two and a half years to work with local non profits. She announced the news on the station website by saying, "After more than two...
View ArticleBrave Commerce: TikTok, Meta, and the Shifting Media Landscape
In this episode of Brave Commerce, Rachel Tipograph, founder and CEO of MikMak, and Sarah Hofstetter, president of Profitero, tackle breaking news reshaping the media and advertising landscape. From...
View ArticleTools of the Trade: Alice Britton of Journey
Tools of the Trade is a feature to highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...
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