AI-Powered Content Provider ITG Expands to U.S.
Inspired Thinking Group (ITG), which offers an AI-powered content generation platform for brands, has expanded to the U.S. with the acquisition of PureRed. Terms of the deal were not disclosed....
View ArticleCode and Theory Taps Former Cosmopolitan Veteran to Lead New Publishing Division
The digital transformation agency Code and Theory has appointed Jessica Giles, the former editor-in-chief of Cosmopolitan, as managing director of its newly created Media Experience Practice. Giles,...
View ArticleScripps Names Two Regional VPs
Mike Murri, vice president and general manager of E.W. Scripps' stations WXYZ and WMYD in Detroit and Merri Hanson, vice president and general manager of KSTU in Salt Lake City, have been promoted to...
View ArticleICE Calls Out Denver Station for Reporting it Detained ‘Man Without a...
Denver NBC affiliate KUSA has set the record straight after reporting that ICE had detained a man without a criminal history. It turned out the man had a DUI on his record. Trump has said ICE will...
View ArticleAt Least Two Local Stations Apologize After Cutting SNL 50th Show Short
Two local stations had to apologize after leaving the Saturday Night Live 50th Anniversary special early. In similarly worded apologies, both WSLS in Roanoke and WDIV in Detroit apologized to viewers...
View ArticleNearly 15 Million People Watch SNL50
Sunday's airing of the 50th anniversary special of Saturday Night Live brought in big ratings for NBC, with 14.8 million total viewers tuning in. This was the network's most-watched primetime...
View ArticlePublicis Expands LATAM Footprint with Acquisition of BR Media Group
Publicis Groupe has acquired Brazil-based influencer and content agency BR Media for an undisclosed sum. The purchase gives the French holding group a stronger foothold in the Latin American (LATAM)...
View ArticleWOWT Promotes Brian Mastre to Weekday Evening Anchor
Brian Mastre will take over as main co-anchor of the WOWT evening newscasts Sunday through Thursday, beginning March 16. Mastre was the Omaha NBC affiliate's investigative reporter and weekend...
View ArticleWKOW Promotes Dana Fulton to Weekday AM Anchor
Dana Fulton has been named anchor and executive producer of the WKOW morning newscast. She was the morning meteorologist for the ABC affiliate in Madison, Wisconsin. "Dana has been a crucial member of...
View ArticleColle McVoy Named Media AOR for Bob Evans Farms
Bob Evans Farms has hired Colle McVoy as its first media agency of record. The appointment covers the Bob Evans namesake brands, as well as Egg Beaters, Owens Sausage, and Simply Potatoes. The...
View ArticleThursday, Feb. 13 Evening Cable News Ratings: MSNBC’s The Rachel Maddow Show...
MSNBC's The Rachel Maddow Show crossed the two million total viewer mark. Meanwhile, Fox News and CNN's two top programs were at 5 and 8 p.m. ET. The Five led on Fox News, followed by Jesse Watters...
View ArticleFriday, Feb. 14 Evening Cable News Ratings: CNN Finishes Below 500,000 Total...
An evening with fill-in anchors across various programs did not help CNN's performance as the network finished third in total viewers and the Adults 25-54 demo in both dayparts. In addition, its...
View ArticleThree Factors Behind AppLovin’s Meteoric Rise
AppLovin, a tech company that helps developers monetize mobile apps with advertising, is having one hell of a run. Its stock surged more than 700% in 2024, and it has surpassed The Trade Desk as the...
View ArticleAdrienne Roark Leaving CBS to Join Tegna
Adrienne Roark, president of Paramount's Global news division, is planning to leave the company. NYC newsletter Breaker along with subscription newsletter Status say she will go to work as an executive...
View ArticleMyFitnessPal Hires Grubhub’s Marnie Boyer as CMO
Marnie Boyer has logged into global nutrition and food tracking app MyFitnessPal as its new chief marketing officer (CMO). She succeeds Katie Keil, who left the company in September 2024 after nearly...
View ArticleSaturday, Feb. 15 Evening Cable News Ratings: Fox News’ The Big Weekend Show...
The recently expanded The Big Weekend Show, which went from one hour to two on Fox News, has resonated with the network's audience, becoming the most-watched show of the evening in total viewers and...
View ArticleSunday, Feb. 16 Evening Cable News Ratings: Fox Finishes First in Total...
Fox News continued its first-place dominance in total viewers and Adults 25-54, led by The Big Weekend Show. MSNBC occupied second place in total viewers, while CNN finished as the No. 2 news network...
View ArticleKCAL Anchor Chauncy Glover’s Death Ruled Accidental
KCAL anchor Chauncy Glover died with drugs in his system and his death was ruled accidental by the Los Angeles County Medical Examiner's Office. Glover died on November 5. He was 39 years old. The...
View ArticleHouston Station Pulls Story Over School District’s Controversial Book Policies
Houston NBC affiliate KPRC pulled a story and issued an explanation after airing a story about a local school district's book policies. Cy-Fair Independent School District has made significant changes...
View ArticleWPP Veteran Lindsay Pattison Exits
Longtime WPP executive Lindsay Pattison is leaving the business, ADWEEK has learned. Per a memo sent to senior staff by WPP CEO Mark Read, seen by ADWEEK, Pattison will exit at the end of May after 16...
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