A$AP Rocky is Ray-Ban’s First Creative Director
Ray-Ban has named A$AP Rocky as its first creative director. The Harlem rapper and fashion innovator, born Rakim Mayers, will guide creative projects and shape the future of the brand's image and...
View ArticleX Rolls Out AI-Generated Ads in Push to Win Advertisers Back
X is debuting AI-powered advertising tools designed to automate ad creation and performance analysis, the company announced Friday. Two new features, rolling out in phases to advertisers, rely on X's...
View ArticleMLB and ESPN Break Up Their Baseball Team Over Fees and Coverage
After tipping their pitches considerably in recent years, Major League Baseball and ESPN announced Thursday that they have "mutually agreed" to end their broadcast rights deal with three years left to...
View ArticleThursday, Feb. 20 Evening Cable News Ratings: The Five Is 1st in Total Viewers
Fox News' The Five won the evening in total viewers as well as in the Adults 25-54 demo. MSNBC's The Rachel Maddow Show occupied the top spot for the news network in both measured categories, while on...
View ArticleMeta and X Approve AI Ads Referencing Nazi War Crimes Ahead of German...
Meta and X gave the green light to AI-generated ads that called for the gassing of immigrants in concentration camps and the burning of synagogues ahead of Germany's federal elections on Feb. 23,...
View ArticleThe Mill’s US Leaders Reveal New Venture, Arc Creative, After Technicolor’s...
After Technicolor Group began shuttering its storied production and visual effects (VFX) studios MPC and The Mill, sending shockwaves through the advertising and creative industries, The Mill's U.S....
View ArticleRoku and Incrmntal Partner to Give Faster Insights on CTV Ad Spend
Today, Roku and software company Incrmntal announced they will be working together and integrating advanced measurement directly with Roku Ads Manager. According to the companies, this gives...
View ArticleThe Billion-Dollar Forecast: Why Every Industry Needs a Weather Strategy
In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton sits down with Randi Stipes, CMO of The Weather Company, who reveals how AI-driven weather intelligence is reshaping...
View ArticleTelemundo Arizona Names Evening Co-Anchors
Paola Morales and Ana Mafud will co-anchor Noticiero Telemundo Arizona for NBCUniversal Local's Telemundo Station Group's Telemundo 39 Phoenix (KTAZ) and Telemundo 40 Tucson (KHRR). The two will anchor...
View ArticleLisa Rose to Retire from KY3 After 41 Years
KY3 anchor Lisa Rose said she is retiring from the Springfield, Missouri NBC affiliate after 41 years. Her last day is scheduled for July 25. She joined the station in 1984 and anchors the KY3 News at...
View ArticleSinclair Names New Leaders for Fresno and Cincinnati Stations
Sinclair has named general managers at two of its owned and/or operated local stations. Franco Gentile has been named vice president and general manager of CBS affiliate WKRC and WSTR in Cincinnati,...
View ArticleNBCUniversal, Macy’s Ink 10-Year Pact for Thanksgiving Day Parade, July 4th...
Two New York holiday traditions, the Macy's Thanksgiving Day Parade and Macy's 4th of July Fireworks, will remain on NBC, Peacock, and Telemundo for the next 10 years following an agreement between the...
View ArticleJoy Reid Signs off From MSNBC: ‘The First Rule Is to Fight Back’
Joy Reid appeared on MSNBC one last time on Monday night to anchor the final broadcast of The Reidout. Earlier in the day, the network confirmed that Reid and her 7 p.m. ET newscast would no longer be...
View ArticleMcDonald’s Wants to Create a New Generation of Breakfast Fans Amid Brand...
It's been 50 years since McDonald's rolled out its iconic Egg McMuffin nationwide. To mark the breakfast sandwich's anniversary, the fast-food giant has debuted a national campaign alongside special...
View ArticleMLB and ESPN Split Reveals What’s On Deck Amid TV’s Streaming Shift
The shift (to streaming) is on. Last week, ESPN and Major League Baseball confirmed that they are set to part ways, ending a relationship that began back in 1990. Their current deal--which was set to...
View ArticlePaul Randall Joins VML as Chief Delivery Officer for North America
Paul Randall has joined creative agency VML in the new position of chief delivery officer (CDO) for North America, leading its program delivery organization. He spent nearly three years as vp and...
View ArticleSunday, Feb. 23 Evening Cable News Ratings: Brian Kilmeade Is 1st in the Demo
The debut of One Nation with Brian Kilmeade on Sunday nights at 10 p.m. ET produced big numbers for Fox News, as it finished as the top show of the night in the Adults 25-44 demo across all three cable...
View ArticleVeteran Austin Reporter Fred Cantú Sets Retirement
Veteran KEYE reporter Fred Cantu will retire at the end of March after 53 years in local TV. Cantu began his broadcasting career in 1972 when he was 17 and has worked in the Austin market for 45 years....
View ArticleVeteran Meteorologist James Spann Voices Support for NOAA and NWS in...
WBMA chief meteorologist James Spann has voiced his support of the National Weather Service and the National Oceanic and Atmospheric Administration. Spann's post comes in response to Trump's promise to...
View ArticleSkinnyPop Upstages Jennifer Aniston as Hershey Brand Hits the Oscars
This may seem like a ridiculous question, but in what world is a salty snack more famous than Jennifer Aniston? In ad land, of course, via a new campaign for SkinnyPop in which The Morning Show and...
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